Cerruti 1881, the purveyors of high-end, luxury men’s fashion, recently showcased its latest timepiece collection in Kuala Lumpur. Organised by the brand’s local distributor, AD Time Sdn Bhd, at ACME Bar and Coffee in Pavilion Elite, the showcase featured the brand’s Odissea Master series.
During the showcase, the brand’s Regional Sales and Marketing Director, Rajiv Mehra, hosted a presentation on the brand’s history and how the brand evolved to include timepieces.
With this new series, Cerruti 1881 embraces the cutting edge of innovation. The square case is dramatically bolted down by silver screws on an ion plated gun case. Lines on the bezel and the indices are all angled inward toward a vanishing point at the center of the watch, giving it a three-dimensional infinity box effect.
Square chronograph windows sit on a diamond pattern while white hands with a cutout boldly rotate around the surface. Small red aspects give a hint of colour, most noticeably on the triangular minute hand and etched around the crown.
The depth and angular patterns throughout the watch are juxtaposed against a matte black rubber strap with the Cerruti 1881 logo in raised letters. The richness of layers, patterns and amazingly crafted details are balanced with a deep black rubber strap, resulting in a sleek timepiece that walks the line, but never goes over the top.
Of course, as with most releases, the Odissea Master comes in more than one colour scheme to suit one’s tastes and preferences. The Cerruti 1881 Odissea Master series retails at RM1,859.00 including GST each.
The event was also attended by the brand’s appointed social media influencers: Peter Davis, Preston Les, Daniel Woodroof, Zoey Rahman, Joshua Fitton, Peter, Ryzal Jaafar, and Luthya Sury.