Every beauty house has its hallmarks, but none quite like Laneige. Since its launch in 1994, Laneige pioneered research and development of water science, to deliver flawlessly hydrated skin – a look that is now synonymous with the globally-coveted K-Beauty. Here are five of its iconic bestselling products, which incidentally, are also firmly placed as the pillars of K-Beauty.

ORIGINAL ESSENCE WHITE PLUS RENEW

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The concept of whitening has been stigmatised as of late, but don’t be dissuaded. Six factors make up the K-Beauty ideal – luminosity, hydration, radiance, an even skin tone, a youthful glow and flawless complexion – all of which, are achievable within two weeks, with this powerhouse serum. It’s gentle for use on sensitive skin, and is free from parabens, animal products, artificial pigments and mineral oils.

SERUM INTENSE LIPSTICK

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Lusciously plumped lips are an integral component of K-Beauty, and Laneige’s offerings in particular are a global bestseller, because they treat and intensely hydrate, within a wide range of neutral to statement pops. Electric Pink and Luminous Red are the biggest crowd pleasers.

WATER BANK GEL CREAM_EX

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This here, is like a popsicle on a hot summer’s day. Its translucent gel-cream formula penetrates fast, supplying moisture deep into the skin, with an instant cooling effect to boot. As Centaury Extracts calm redness and refresh fatigued complexions, aloe extracts form a protective moisture barrier that’ll last you a non-sticky, grease-free 24 hours – perfect for normal to oily skin types in our tropical and humid weather!

BB CUSHION SPF 50+ PA+++

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Try it, and trust us, you’ll be hooked. Laneige’s BB Cushion delivers multiple functions in one of the neatest, most straightforward applications we’ve ever experienced – coverage that’s buildable, hydrating and long-lasting, with UV protection.

WATER SLEEPING PACK_EX

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Slick this on after your usual skincare routine, then tuck yourself into bed – the magic’ll happen in your sleep. Enriched with Beta-glucan, Ceramide SLN, Snow Water and Antioxidants, Water Sleeping Pack_EX deeply purifies and hydrates fatigued skin as it strengthens its protective barrier. Rest assured, you’ll wake up to healthier and suppler, crystal clear skin!

For more information on Laneige, click here. To see its tutes on its School of K-Beauty segment, click here.

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Image credit: courtesy of Laneige