Bobbi Brown’s revamped Pavilion store is as much a contemporary gallery celebrating its history and triumphs as it is a place to stock up on its fine products. Here are the reasons why you should visit.
The new store design is a departure from previous Bobbi Brown stores with the signature dark walls. Generously lit, the store design is minimalist to a fault with urban-industrial accents. We love the clean spaciousness of the store layout which encourages lingering and browsing.
Makeup takes centre stage with Bobbi Brown’s signature #BeWhoYouAre philosophy guiding the natural palettes.
“Women want to look and feel exactly like themselves, only prettier and more confident,” is Bobbi Brown’s simple philosophy, and the basis of her brand’s signature clean, fresh, and modern makeup look.
The Lip ‘bar’ greets visitors at the left entrance of the store.
The Skincare ‘bar’ on the left of the store charts the history of Bobbi Brown’s skincare regimen, from its launch in 1995, and showcasing the bestselling products that customers have long loved. We love that this enables us to focus primarily on skincare without being distracted by other genres of product.
Similarly the Face ‘bar’ zooms in on foundations, concealers and powders for a variety of finishes from matte to dewy.
The Makeup ‘bar’ offers the latest in colour and all the tools of the trade.
How-tos by Bobbi Brown are a great way to get up to speed on a number of techniques for different situations, such as Makeup for the Weekend, getting the Smokey Eye right, or creating the illusion of perfect skin.
Inviting seats in plush black velour are generously positioned around the store for testing, colour swatching and How-To tutorials. Sit down for a fun tutorial, where a Bobbi consultant helps you create a look on one side of your face, while you complete the other.
Oh, and ask for a coffee while you’re getting a consultation, the new store is equipped with a friendly Krups espresso machine.
A section in the right hand side of the store reflects on all things Bobbi Brown – the provenance of the brand and Bobbi herself – her books, her world, and the icons that have influenced her.
What to pick up while you’re there:
Art Stick Liquid Lip: Creamy, highly-pigmented and demi-matte, the Art Stick Liquid Lip comes in a squeezy tube which you can apply directly to lips. It feels comfortable and smooth on, without the dryness of matte lips and the colour and moistness stayed on even after we had coffee, lunch and tea. Comes in 16 yummy shades including one new colour from their Havana Brights range. RM95.
Lot 3.07.01, Level 3, Pavilion Kuala Lumpur, +60 3-2141 5405
Images copyright Tongue-In-Chic and Bobbi Brown Malaysia.
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