A(ford)able Fords
By: Eleanor Ng
I’ve always been a fan of Geren Ford’s simplistic forms, but true to my own Malaysian earning form, the prices have always made such beauty out of reach. Thanks to new age poverty, Geren Lockhart has hooked up with Urban Outfitters to provide us with a more affordable range of clothing; Hawks.

With consumer value in mind, the collection of stylish designs range between $48 to $128, and consists of easy-to-wear pieces made significant by the label, very reminiscent of Serena van der Woodsen.

Due to the great demand in design collaborations like H&M’s partnership with various designers for the charity inspired t-shirt project, Urban Outfitters has also engaged the labels Paul & Joe Sister, Corpus, Charlotte Ronson, and Steven Alan. Each of the brand’s individual collection is schedule to be released throughout the year, and the line of eager clients is already impatiently growing.

But whatever… Urban Outfitters had me at “Geren affordable “.




