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Sunsilk's One Minute to Great Hair Campaign

Filed In News by karen wong | Comments: 1 | Views: 578

After 2 months of running the One Minute to Great Hair™ Campaign, Sunsilk Malaysia ended the campaign with a grand attempt at creating a new record in the Malaysia Book of Records. On the 24th of October, the crew at Sunsilk Malaysia were positioned at Bangunan Yayasan Selangor on Jalan Bukit Bintang from 10am to 10pm to create a new record in conditioning as many heads as possible within that timespan.

Local celebrities who attended the event

The One Minute to Great Hair™ Campaign was conducted to educate the youth on the importance of proper hair care regime - a minute spend in conditioning hair will help achieve smoother and softer hair.  In the past two months, there were road shows conducted at colleges and a "Sunsilk Blog to Paris' bloggers contests.

Even tourists got in on the action!

At the end of the challenge,  Sunsilk Malaysia were given an official certificate from the Malaysia Book of Records validating their success of having conditioned 3050 heads in 12 hours. Certainly one for the record books!

Miss Astro Chinese International 2008 2nd runner up Linaa Lamand actress Diyana Amir

Josephine Intachat of Malaysia Book of Records awarding Mr Quah Sheng-Khie of Sunsilk Malaysia with the official certificate

 

[Image credits: Sunsilk Malaysia]

1 COMMENT

cool event. i think sunsilk came back with the same 1 minute to great hair campaign > 1mintogreathair.com

anyone joining the contest?

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Posted by Kerry Lim on 08 March

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