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Launch of HP FINEST @ Upstairs, The Loft (KL)

Filed In Blog by gwenyeoh | Comments: 0 | Views: 592

Building upon its nearly 30-year history of touch innovation, HP launched a series of new products at their HP FINEST event last night and they did not forget to leave out fashionistas on this one.

Now the 'F' in FINEST reflects the HP Mini by Studio Tord Boontje who is a Dutch world-renowned industrial designer. and the rest; FINEST - Fashionable, Inspired, Next Generation, Exquisite, State-Of-The-Art and Tasteful.

The HP Mini by Studio Tord Boontje breaks new ground with the industry’s first 3D PC surface technology called the HP Imprint 3D. This technology brings a unique depth and effect to Boontje’s pattern of flora and endangered animals - polar bears, blue whales and red squirrels.

Held at Upstairs @ The Loft, the place was kind of dark but it only made the stage so much attractive!

Before going Upstairs, there was a photo board for guests to have their picture taken and the snaps are then printed on the spot and framed up with a really cool HP photo frame!


HP Mini by Studio Tord Boontje

HP laptops were displayed everywhere inside with staffs explaining their functions and for guests to play around with.

Of course, the F in FINEST will not be complete without fashionable people in the crowd.

Ebelin Tham, 20, student
Jacket: Ted Baker
Toga dress: Topshop
Chanel inspired bag: Sg Wang
Bangles: Brickfields
Watch: Chanel
Necklace: Forever 21
Zebra Heels: Steve Madden

Shalyn Loke, 25
Tube peplum dress: Topshop
Scarf: Giordano

Zef Zakaria
Dress: Max Azria
Shoes: Guess
Bag: MNG

Audra Roslani, PR Associate
Dress: M iss Selfridge
Shoes: Aldo

Some of their latest products include the HP Touchsmart300/600 All-in-One Desktop PC, enhanced HP TouchSmart tx2 Notebook PC, HP ProBook 5310m (the world’s thinnest full-performance business notebook),  HP Pavillion dm1 and dm3, HP ENVY13 and HP ENVY15which is the company’s fastest consumer notebook PC ever!

For more information on HP laptops and desktop PCs, check out www.hp.com.my.

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