Sloggi Art for Humanity 2008

by jeen on Tue, 26/08/08 06:33 UTC.

By: Alysia Song

Sloggi threw a charity beach party at Sunway Lagoon’s Surf Beach last weekend to celebrate a mixture of Art, Fashion and Music to support the Malaysian Nature Society (MNS). Upon entering the Surf Beach, I could feel the lively buzz of the atmosphere. There were so many activity booths spread out, I didn’t know where to start. Naturally, I went to see what the Sloggi booth had to offer.

Funky Sloggi slippers for RM10 to don on the beach.

Sloggi’s latest range that spells ‘tropical fun’.

Sloggi bras on a Buy 1 Free 1 promotion for only RM40!

They also had booths where people could try and win goodie bags which included a pair of Sloggi slippers, a Sloggi tank top, Kotex pantyliners and pads, an issue of Malaysian Today, as well as samples from Skin Food and Banana Boat.

Roll the dice to see if you win a Sloggi goodie bag, get another chance or get wet with waterguns.

The queue of people trying to get their hands on freebies.

Jules and Phat Fabes from Fly FM were the hosts of the event.

In between performances, I scouted around to see how people had decided to dress for this beach event. Here are some variations of what our locals paired their shorts with:

Khairun Nisa’, Writer (InTrend)
Top : Seed
Shorts : Mooie
Belt : Poppy
Bag : Vintage
Thongs : Roxy

Shan, Student
Top : Roxy
Shorts : Nichii
Thongs : Reef
Bag : Roxy

Nurul Fauqiah, Student
Top : Can’t remember
Shorts : Sunway
Sandals : Reef
Bag : Roxy
Cardigan : Seed
Sunnies : Vincci

Ajib, Retail Sales Assistant
T-shirt : Zero Hour
Shorts : Shibuya
Slippers : Roxy
Sunnies : Diesel
Cap : Radioactive

Cheryl Chow, Sales Category Analyst
Top : Contessa
Shorts : Topshop
Shoes : Crocs
Bag : Paul Frank

Chuah Siew Ching, Student
Top : F.O.S.
Swimwear : Triumph
Overalls : Sungai Wang
Belt : Old Klang Road
Slippers : Sloggi

Koh Ying Ying, Student
Top : Johor
Shorts : VJ
Bag : L’oreal freebie
Slippers : Vincci

Valerie, Student
Hoodie : Forever 21
Shorts : Jusco
Sandals : Ipanema
Bag : Mulberry

But, as we all know, the beach is not all about shorts. What better way to parade your feminity than in fabulous day dresses and swimwear on the beach?

Kong Yee Teng, Sales Executive
Dress : MidValley
Belt : Vincci
Sandals : Fabianno Ricco
Bag : Gift from a friend

Rach, Student
Dress : Hong Kong
Swimwear : Singapore
Bag, slippers & sunnies : Bangkok

Tiong Sue Lynn, Copywriter
Dress : online boutique
Bikini : Clothes Bucket
Bag : The Curve flea market
Shoes : Vincci

Alisa, Model
Swimsuit : Beach, Bangsar Village
Skirt : Topshop
Shoes : Bata
Shades : Gucci

Mika, Hair stylist
Dress : Lola
Boots : Swank
Tights : Lola

Entertainment was provided by the KL Stompers, Qings & Kueens, Suki, Dayang Nurfaizah and Estranged. However, I could tell that the crowd was mostly looking forward to seeing the models strut their stuff donning Sloggi underwear paired with the Top 10 Inter-College Body Painting Competition designs.

Unfortunately, the skies turned dark and it started to rain before the models made their appearance. Just as I thought there would be no show, they improvised with umbrellas as their props which added to the whole performance with the outcome being fantastically colourful.

The Top 10 Finalists:

Protect The Animal by Tang Hui Bin

Colour of Nature by Tan Eng Soon

Summer Splash by Mika Labinsin

Cherish the Freedom of Nature by Tiffany Wong

The Beauty of Midnight by Hee Kah Seng

Love Messenger by Sam Pek Wan

Beauty of The Sea by Lau Boon Hieng

Playground by Leng Jen Ting

Tears of The Ocean by Loh Sock Ling