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Shoplette

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By: Joyce

“Where did you buy that?” and “Check out what I bought!” are two common phrases any shopaholic will repeatedly say and hear throughout their weekly routine. With the aim of discovering new places to shop and sharing with others their glee over proudly-acquired purchases, rarely are people stingy with their knowledge on fashion-hunting these days. Admittedly, there are the few out there who shy from letting out where they shop regularly, in the fear that others might get ‘that something’ before they do. At the end of the day, selfishness and lack of buyers will only cause your beloved shop to go out of business! I say love and let love.

For these exact reasons, have Shoplette gone live on 2nd May 2008. The clean site is a web service for people to post pictures and details (brand, price, location) of their shopping purchases in order for them to exchange and share shopping information easily.

Still in its Beta phase, co-founders Marcus Lim and Shannon Low are the two-person team behind the project.

“It’s only been ten days in the wild so far, so we’re still working on getting more people to discover it and join us as members. It’s probably a little early to be counting now, but what’s been interesting is that in the last ten days we’ve pulled on members across Asia, Europe and USA,” shares Low with Tongue in Chic.

With sites like StyleMob increasing in popularity, I voiced out my concerns on whether posting separate items is a better idea than posting full outfits.

“We think that there are a lot of interesting and fun things to do on the web related to shopping and fashion, and StyleMob is certainly one of them. What we’re offering users of Shoplette is a little different, which is to help them find out where their friends and other shoppers around the world bought cool stuff, by being part of a community that’s sharing with each other what they bought and where they bought it. We want to help users discover new places to shop and new things to buy, which is why we’ve focused on location information and providing maps to shopping locations,” explains Low.

Yes, they have maps to pinpoint where in the world that fashion item found its owner. Or was it the other way round?

 

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